Five days a week, from dawn to dusk, U. S. radio networks carry some 60 serials. Designed to provide U. S. housewives with aural escapism, they account for about half of all radio time sales. They are ...

“Hooks, First Lines and Scene Setters” by Earl Pilkington is a Free 319-page e-book. The book offers 25 different business categories, there are at least 101 hooks, first lines and scene setters in ...

ENCO makes software and systems for use in the studios and control rooms of broadcasters and A/V professionals; its lineup includes radio automation, playout software, and automatic and live ...

British radio, like a British weekend, is casual, slow-paced and elastic. If the script calls for a minute of silence or three hours of steady bagpiping, the BBC’s Third Program* (TIME, Nov. 4) is ...