15 September 2006 - The London Games Festival Fringe is pleased to announce the JumpStart game design masterclass workshop to be held at 01zero-one in Soho on Thursday 5th October from 9.30am until ...

Is a player's experience interlinked with that player's psychology? This is a vast but barely explored topic that Sensemitter’s analyst Bogdan Baranovskiy explores in this article, providing insights ...

Developing an understanding of what makes mobile games fun — and what makes players tick — is an important arrow in the modern mobile game marketer’s quiver. Back when IDFA reigned supreme, marketers ...

The term gamification, which means applying game design principles in other contexts, became a buzzword about 15 years ago, mainly driven by companies offering to gamify business processes. The ...