A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

Opinions expressed by Entrepreneur contributors are their own. In a fast-paced business world, it’s easy to fall into the trap of trying to do everything as quickly as possible. However, this can lead ...

In June 2024, the College of Agriculture and Natural Resources (CANR) launched an ambitious strategic planning process. Now, after a year of engagement, we are proud to share our new five-year ...

I've recently been thinking about how, in life and in business, some terms are too often merged into a single meaning, depriving us of important distinctions that can help us define concepts. Without ...

Chase is the CEO of ProAI, an AI-powered platform providing customized tools and advisory to help businesses start, fund and scale. In today's hypercompetitive business landscape, marketing success ...

Learn how to write a compelling marketing plan executive summary with expert tips, essential components and a template to secure stakeholder buy-in fast.

UAB’s new strategic plan for 2024-2028, Forging Ahead, outlines our mission, vision, values, peers, foundations and pillars, as well as outlines institutional goals, strategies to achieve them and ...

On July 1, 2025, we launch the Bowdoin College Museum of Art’s next strategic plan. In support of the museum’s ongoing growth and development, the staff engaged in a strategic planning process that ...

Acting National Cyber Director, Kemba Walden, discusses the new National Cybersecurity Strategy at the Center for Strategic and International Studies. How will the U.S. government move forward on ...

The core of the 2025-2030 HR Strategic plan is informed by the shared values, principles, and ethics of our human resources team- cultivating a human-centered culture via R.I.S.E. HR! The acronym ...