Creative teams often need many variants across hooks, scripts, tones, and emotional deliveries. Magic Hour’s AI UGC Ad ...

An AI program built to write police reports went wildly off script after it claimed a Utah officer had transformed into a frog.

Morris Chapdelaine always has a daunting stack of scripts on his desk. As an indie producer, he reads about three a week and farms out the rest to interns and film students, who send back detailed ...

As you’re likely aware, artificial intelligence is a hot topic of debate in the film industry. But Paul Schrader, the screenwriter of films like Taxi Driver and Raging Bull and director of American ...

Brands assume AI’s primary value lies in content creation. In reality, its greatest strength sits around the content, not at the centre of it.