“And indeed, AI allows content or format to actually potentially really resonate for the person who’s seeing the ad,” said ...

Senator Ed Markey sent a letter this week to OpenAI CEO Sam Altman and other tech leaders expressing concerns over the use of ...

Despite deepening consumer distrust of AI content, marketers and streamers are embracing AI-powered products to bolster video ...

Expect a streaming giant to look a little different this year.

Eighteen months ago, it was plausible that artificial intelligence might take a different path than social media. Back then, ...

Yippee. The post Google Now Stuffing Ads Into Its AI Products appeared first on Futurism.

Creative directors? Who needs those? On Wednesday, Amazon introduced an agentic AI tool that brings all the image, video and audio generation capabilities of the company’s Creative Studio into its ad ...

OpenAI has begun testing advertising in ChatGPT. Ad experts said OpenAI will need to prove a chatbot can actually sell.

As a security expert and data scientist, we see these examples as harbingers of a future where AI companies profit from ...

Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of ...

Paul Harrison has previously received funding from ASIC, the Consumer Action Law Centre, and the Department of the Environment, Heritage and the Arts. He is a member of the Consumer Policy Research ...

AI Max can unlock incremental conversions – or drain budget fast. Validate tracking, bidding, and broad match readiness before enabling it.